The Labubu craze isn’t going anywhere and some Aussies are going to extreme lengths to get their hands on the viral trinkets.

With the viral craze of Labubu’s taking over, everyone wants to get their hands on the rare product and local stores are able ...

Despite their cute fluffy ears and sharp-toothed grin, these dolls are part of a conspicuously grown-up consumer conversation ...

Once a niche character from China-based toy brand Pop Mart, Labubu is now a social media darling, a $27.99 keychain clipped to designer bags and belt loops, featured in unboxing videos, and posed next ...

Blink and you’ll miss the chance to buy them, that’s just how popular the viral plushie trends have become and at the height ...

There’s a new trend sweeping the country and Adelaide is no exception with Labubus taking over the hearts and handbags of Gen ...

A viral toy trend known as Labubu is taking over Houston, with fans lining up at Baybrook Mall and attaching the dolls to luxury bags as status symbols.

Of course, many feel that good old-fashioned happiness is a big reason why the Labubu is this season's go-to. Laura explains: ...

Pop Mart, which has an online shop as well as hundreds of brick-and-mortar stores globally, is the main seller of the toy, so ...

Less than a month ago, most Aussies didn’t even know what a Labubu was, and now they’re taking over – and transforming one ...

Labubus have captivated the world under a spell of mischievous fantasy that is making the plush purse baubles a must-have ...

Viral. The aesthetic? Flawlessly imperial. Toy retailers quickly caught on ... was already beloved for its mischievous expression and edgy design. But the “Labubu Imperial Crown” trend has taken it ...