This summer has seen high-profile crimes and many calls for service for Horry County Police. Crime data shows that certain ...

From beach days to viral TikToks, Publix’s ‘Pub sub’ has become a Southern staple. Here is why this sandwich is a must-try ...

NORTH MYRTLE BEACH, SC (WMBF) - A new fire truck has been added in North Myrtle Beach. A dedication ceremony for the new ...

Horry County Fire Rescue responded to the crash at the 9000 block of North Kings Highway just before 6 p.m. HCFR said there ...

NORTH MYRTLE BEACH, SC (WMBF) -- Beginning this fall, North Myrtle Beach will require something new to be submitted with ...

The bright red and navy blue Engine 2 will begin service Thursday, July 17 out of the small, twin-gabled Fire Station 2 on ...

A North Carolina man vacationing on the Grand Strand died Saturday at a local hospital after being pulled from the ocean a ...

On the south end of Myrtle Beach, Original Shucker’s Raw Bar, 300 N. Kings Highway, Myrtle Beach, serves 99-cent oysters from ...

NORTH MYRTLE BEACH, S.C. — A North Carolina man died Saturday after being pulled from the ocean along the Grand Strand, ...

Myrtle Beach-area club Capital Vacations is accused of racism, wrongful termination and retaliation by Jasmine Ray, a Black woman and former manager.

Two swimmers needed rescue July 2 off the coast of North Myrtle Beach. One swimmer was rescued by authorities, but the second ...

J. Baldwin III, a North Myrtle Beach city council member since 2003, has announced he is running for mayor of the city.