Earlier we explored how bad data can ruin a campaign. On the other hand, what good is great data if your creative assets don't catch the attention of your audience? Color and typography are two of the ...

Last year, I wrote an article, Using Infographics in Social Media to Promote Content and Visualize Data; it discussed taking data and visualizing it in an aesthetic manner to attract more votes, ...

The folks at Emma made a list, checked it twice, and you were good this holiday season so here's a peek. The email marketing software provider compiled the top 12 emails of the year sent through its ...