AstraZeneca and Amgen got an early Christmas present from the FDA when the agency approved Tezspire on Dec. 17, and they swiftly launched an unbranded awareness and education campaign called “Break ...

For its latest campaign to tackle asthma, AstraZeneca enlisted Phil. However, their lead for the Asthma Behaving Badly effort which launched at the end of September, isn’t your typical spokesperson.

AstraZeneca’s asthma marketing team is pushing the importance of inflammation in asthma. Across two unbranded campaigns targeting patients and healthcare professionals, the drugmaker is communicating ...

Tezspire, the treatment for severe asthma from Amgen and AstraZeneca, is back with an updated commercial for its ongoing Be You campaign. Some readers may recall that last year, this column covered ...

FAIRFAX, Va. , May 31, 2023 /PRNewswire/ -- Asthma is a chronic disease with no known cure. When it comes to treatment, many healthcare providers focus on symptom management using medications and ...