The snack that smiles back is rebranding. Goldfish, the fish-shaped cheddar crackers made by Pepperidge Farm, has temporarily changed its name to Chilean Sea Bass in hopes of appealing to ...

Add Yahoo as a preferred source to see more of our stories on Google. Goldfish is rebranding to Chilean Sea Bass crackers to “remind” Gen Z and millennial customers that the nostalgic snack is ...

Goldfish crackers are being temporarily rebranded as Chilean Sea Bass to reach adult consumers who might otherwise think the snack is just for kids. Limited-edition bags of the crackers that have the ...

If you went fishing for some “Chilean Sea Bass Crackers” you might be stuck at the dock for a while. Goldfish announced that it would be temporarily changing its name to appeal to adult consumers.

The snack that smiles back is going through an identity change. Goldfish crackers will temporarily be known as Chilean Sea Bass Crackers, the company announced Wednesday. The popular cheddar-flavored ...

The popular snack crackers that kids love to devour will be getting a name change to show that the snacks can be for adults too, USA Today reported. The cheesy crackers will be called Chilean Sea Bass ...

Goldfish makes a playful play to snag adult, Millennial and Gen Z snackers with “Chilean Sea Bass Crackers.” They’ll be available through Oct. 30 while supplies last. The makers of Goldfish crackers ...

I admit I was put up to it. While judging the third annual “Iron Chef” competition for Zeta’s (WZTA-FM 94.9) Paul and Young Ron morning show, which was held for the occasion at the Johnson & Wales ...

Goldfish wants to appeal to adults, so the fish-shaped crackers brand is changing its name-- well, kind of. The popular snack will temporarily be called Chilean Sea Bass crackers. Danielle Brown, the ...