Colgate-Palmolive’s or Colgate’s (CL) global market share is ~45%. Colgate is the leading toothpaste compared to Oral-B (PG) and Close-up (UL), especially in emerging markets like India. Although ...

Colgate is teaming up with Apple to sell you a high-tech toothbrush. Called the E1, the "smart" electronic toothbrush gives you real-time brushing feedback, maps your mouth, and uses "sonic vibrations ...

Smart toothbrushes have been around for a few years now, but they haven’t quite caught on. Sure, they promise better habits via connected sensors, but they also tend to be very expensive ($100 and up) ...