Marketers who use generative AI tools to plan their budgets are being pushed away from broadcast TV and radio at an alarming ...

Advertisers Expect More From CTV IAB’s latest report also indicates that buyers expect 47% of CTV inventory to be biddable, ...

Store Visits and Sales Are Now the Most Important KPI for Video Buyers; Expectations for Biddable CTV, and Live Sports and Events Rise ...

Townsquare Media stock shows potential for significant growth with digital gains, a 9.8% yield, and catalysts like buybacks ...

In the ever-evolving landscape of digital advertising, programmatic media buying has emerged as a cornerstone for brands ...

Sedano's Supermarkets has partnered with Ideal to offer a mobile-first, personalized digital circular and an expanded digital ...

APMC Enhances Programmatic Ad Monetization Capabilities and Reach DALLAS, TEXAS / ACCESS Newswire / July 14, 2025 / A Parent ...

Measuring media quality is just the first step. A bigger challenge looms: assessing media quality against a marketer’s ...

A five-year collaboration between Clear Channel Outdoor and Kantar shows how out-of-home can increase performance for campaigns to fill gaps in other media channels.

Omnipresent digital advertising that appears in search results, on websites, in social media feeds, and as commercial ...