A report by Dash Hudson shows brand engagement rates are growing on both TikTok and Instagram - though only the former is ...

Founded by Negin Mirsalehi, Gisou is a hair care brand that’s made some serious waves in the beauty industry. Mirsalehi combined the knowledge of her mother, a hairdresser, and her father ...

The brand recommends level one (325 degrees ... which has a way of chafing your thumb when you hold it. Gisou Curling Tool: Truthfully, this one was a strong contender for the best curling ...

Along with coveted cleansers, serums, moisturizers, and more, the best skincare brands offer many effective treatments that make creating customized routines a no-brainer. With so many routine ...

Once you’ve made that decision, picking a brand and a product is the logical next step. With countless CBD brands on the market today, you may be wondering where to even begin. There’s no ...

TIME and Statista have named consumers' favorite brands of the year Methodology: How TIME and Statista Determined the World’s Best Brands of 2024 Brands are mysterious things. Created by ...

Many of today’s consumers—especially younger generations—are actively seeking brands that align with eco-friendly values. For companies, this shift represents both a challenge and an ...

Luckily, Black Friday is nearing and alongside swanky laptops, there are also some epic hair deals to get your strands on. Most brands participate in the sale, whether that's big e-tailers like Cult ...

Aaliyah Arnold, founder and CEO of BossUp Cosmetics, hopes she will see her brand of lipsticks and eyeshadows on the shelves of Sephora and Ulta Beauty. BossUp is the 20 year-old’s second ...

This year, TIME launches its inaugural list of the World's Best Brands, in partnership with Statista, a leading international provider of market and consumer data and rankings. Brands play a ...

Such are just a few of the moments that have captured social media’s attention in recent months, propelling beauty’s buzziest brands — including Gisou, Glossier and more — to new heights.