True digital transformation requires an evolution from an asset-oriented approach to manufacturing to a systems-based approach that holistically connects engineering, operations, and performance—enter ...
Phil Goldstein is a former web editor of the CDW family of tech magazines and a veteran technology journalist. He lives in Washington, D.C., with his wife and their animals: a dog named Brenna and two ...
A new year and decade provide an occasion for predictions regarding the state of analytics in the process industries. After three decades of data generated by digitizing control systems, stored in ...
Data analysis forms the backbone of modern marketing ecosystems. Every marketing campaign that you run can be analyzed vis-a-vis user behavior, messaging, demographics and so on. While the jury is ...
When applied respectfully with the customer in mind, predictive marketing paves the way for more meaningful one-to-one interactions. Traditionally, businesses relied on basic data points for ...