Korean Air launches new branding

Korean Air replaced its iconic logo for the first time in 40 years
Korean Air rebrands for the first time in 40 years with a simplified new look by Lippincott designed to reach global audiences.
Korean Air launches new branding after $1.3 billion Asiana acquisition
Korean Air on Tuesday launched new aircraft livery and corporate branding that will be introduced across the company as it combines with South Korean rival Asiana Airlines to become one of Asia's biggest carriers.
Korean Air unveils slick new livery and branding
Korean Air has unveiled a fresh new brand image and livery designed by global marketing agency, Lippincott. It is the first brand refresh since 1984 and only the second in the airline’s 55-year history.
Korean Air has rebranded for first time since the '80s
Korean Air has rebranded for only the second time in its history – the new look created by Lippincott is the airline's first brand refresh since 1984. The airline rebrand comes in the wake of its merger with Asiana and was guided by the brand's 'Excellence in Flight' ethos.
Korean Air's new exterior insignia for planes
Korean Air's new exterior insignia for planes A Boeing 787-10 aircraft of Korean Air Co., South Korea's flagship air carrier, bears the airline's new aircraft livery, or the exterior insignia for planes,
Korean Air's new brand logo
This image, provided by Korean Air Co., shows the company's new brand logo. The design retains the airline's signature Taegeuk symbol and places it alongside the airline's name in a new logo format. (PHOTO NOT FOR SALE) (Yonhap) (END) [We Welcome Your News Tips] We invite our readers to submit news tips,
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