Welcome to the first installment of a new series, “The Industry Ahead,” in which our faculty share the latest trends in hiring across a variety of career fields. First up, we’re chatting all things ...

Experienced marketing leader, copywriter, and storyteller. Writing about various topics in the business and education sector. For more information or to read recent articles — visit my website at ...

Marketing managers play a key role in the success of a business by leading a team and creating a marketing strategy that meets the goals of the organization, either by maximizing profits or building ...

Marketing as an industry is all about raising brand awareness and bringing in more customers, but a career in marketing also allows you to simultaneously build your own brand. As a marketer, every ...

From your favorite food brands to what kind of car you buy, marketing managers touch dozens of life decisions. Marketing managers guide products from development to sales. The United States had nearly ...

The median starting salary for a corporate chief marketing officer (CMO) in the United States is expected to be $164,000 in 2019, according to recent research from The Creative Group. This infographic ...

Note: This article is based on an excerpt from Ditch. Dare. Do! 3D Personal Branding for Executive Success! On a scale of 1 to 10, what's your current level of fulfillment with your career? Are you ...

Steven Preval arrived at Rutgers Business School–Newark with experience creating social media content and a clear sense that he wanted a career in marketing. What he did not yet realize was all the ...

In five years of writing for various audiences, Uche has learned to simplify career-focused content for ambitious learners regardless of their qualifications. Her work is published in notable ...