It’s the beginning of a new year, a time for business leaders to recount last year’s successes (and maybe some failures too) and set new goals for the year ahead. Oftentimes, we kick off a new year ...
Azerion, the digital entertainment and media platform, today announced an expanded collaboration with Oracle with the addition of Oracle Advertising Bot Filtration. Oracle Advertising Bot Filtration ...
Part of Oracle Advertising and CX, Fusion Marketing enables marketers to create campaigns that span traditional marketing and advertising channels. Oracle's Oracle Fusion Marketing is available to ...
Oracle plans to wind down its advertising division, it said as it reported fiscal 2024 earnings. Oracle's advertising revenue fell from $2 billion in 2022 to $300 million in fiscal 2024. A big change ...
To say the last two years have been tumultuous for marketers would be a massive understatement. Agility, adaptability, and constant innovation are now table stakes for marketing organizations of all ...
Yesterday's Oracle Live event on the future of CRM marked the launch of Oracle Fusion Marketing (not to be confused with Oracle Marketing; I'll get to that). But as usual, it's the burning question ...