Pepsi took a jab at Coca-Cola with its new Super Bowl commercial. Fans are already aware of Pepsi and Coke’s long-standing, legendary rivalry. It seems that Pepsi is cashing in on the Super Bowl hype ...

The rivalry between Pepsi and Coca-Cola is maybe the most famous in all of food, and while taste certainly plays a role, it has often been a rivalry about branding. With both colas dating back to the ...

There is a specific kind of advertising genius that does not announce itself loudly. It does not rely on a jingle, a tagline, or a celebrity mugging for the camera. It simply places two cultures in ...