A quality sales and marketing training program is important for a number of reasons. Well-planned training sessions will make new employees feel welcome, establish company values and objectives, and ...

In the not-too-distant past, B2B marketers were responsible for branding and communications. They created ads, brochures, and publications, and they set up booths at events. The skills required didn't ...

A company’s success heavily depends on its sales teams’ ability to close deals. While the initial sales training companies offer is a great start, continuous investment in the development of employees ...

Sales training may be one of the fastest-return investments a company can make—when it’s implemented well. Over the years, working with business-to-business (B2B) organizations across industries, I’ve ...

TORRANCE, Calif.--(BUSINESS WIRE)--California Manufacturing Technology Consulting® (CMTC) engaged with Action Duct two years ago to help them develop a formal sales training program. Since then, ...

"Great! I have all the money and people I need to execute my vision." ... said no marketing leader, ever. Today's marketers are now responsible for technology, demand generation, branding, ...