And the brand just "gets" Gen Z without trying too ... If the two brands treat this like a true partnership, with Rhode delivering standout in-store moments and Sephora giving it space to shine ...

According to Merkle, 81% of Gen Z prefer shopping in person to online ... vice president of marketing partnerships for Sephora, said of the company’s stores. “Consumers come in to touch ...

The collaboration strategically targets Gen Z and younger consumers who view ... Sephora Joins Part Of A Larger Movement The Sephora-Valkyries partnership exemplifies a growing trend of brands ...

Creating a loyalty program for Gen-Z requires a deep understanding of their values and preferences, data savviness, deploying appropriate technological tools and building the right partnerships.

Gen-Z loved brand Glossier has announced its first-ever retailer partnership with Sephora. "We are incredibly excited to enter our first-ever retailer partnership with Sephora. They are an iconic ...

Fourth grader Naiya White knows what you think about her twice-daily beauty regimen and her Sephora shopping trips ... skin-care lines most coveted by Gen Z and Gen Alpha consumers.

The 28-year-old nail artist in Ontario, Canada, woke up on the morning of Oct. 3, logged on to Sephora’s website, and purchased Rêve and Doux for $78 each. In the perfume world this is called a ...