Kith is officially making a name for itself in the world of tennis style. The New York City-based apparel brand reunited with Wilson to create an elevated tennis collection featuring on and off-court ...

NEW YORK — Tennis apparel sponsorship is a big business. It is also one that, among the top players, is dominated by a small group of industry titans. Brands like Nike, Adidas and Asics provide the ...

Wilson's new Sport Professionals Collection offers various tennis apparel for both men and women. The collection features diverse styles and colors, suitable for both on-court performance and everyday ...

Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. Boast reentered the tennis space in 2024. Now the Florida-based ...

While tennis fans savor the last matches of the US Open, a subset of spectators and TV viewers have watched the year's final Grand Slam tournament as a source of fashion inspiration they can use to ...

Premium menswear brand Psycho Bunny proudly announces the newest addition to its growing lineup of tennis ambassadors: French tennis standout Arthur Rinderknech. The partnership underscores Psycho ...

The Wimbledon Championships will be played over 14 days from Monday 30 June until Sunday 13 July, which means one thing and one thing only - we'll all want to take up tennis. We all know that watching ...

James Blake will have more than just his serve on his mind when the U.S. Open kicks off in Flushing, N.Y., on Aug. 31. He’s also using the tournament as the opportunity to launch his new men’s apparel ...

NEW YORK — When Taylor Fritz steps onto the court for his quarterfinal match against Novak Djokovic on Tuesday at the U.S. Open, he will do so sporting unremarkable black shorts and an understated ...