Social Samosa

After the FIFA surge, ZEE5 shifts its marketing focus from visibility to relevance

Following FIFA’s 300 mn unique viewers, ZEE5 is shifting its focus from audience acquisition to retention through ...
Hosted on MSN

Paying Rs.799 for Zee5? Here's a Rs.24 trick to watch FIFA World Cup 2026 legally; live streaming details

India, June 22 -- The FIFA World Cup 2026 has started already, and it is all set to bring back football mania to millions of people in India. However, as fans went out to enjoy all the goals, trouble ...
Variety

ZEE5 Global Expands U.S. Presence, Aggregating Add-On South Asian Streaming Platforms

Streamer ZEE5 Global is taking a leaf out of the Prime Video Channels playbook by aggregating six South Asian streaming services within its platform in the U.S. Branded as Add-ons, the streamers are ...
The Financial Express

Google Trends: Why FanCode is Live Streaming ZIM vs IND series while ZEE’s Unite8Sports is broadcasting it on TV?

When India returned to international cricket against Zimbabwe, many fans headed straight to ZEE5. The surprise came when viewers discovered that while ZEE held the television rights through its newly ...
Variety

ZEE5 Chief Amit Goenka Maps Global Expansion Strategy Around Multilingual Content Push: ‘You Will See a Different Experience Altogether’ (EXCLUSIVE)

ZEE5 is making a bold bet on its multilingual roots as the Indian streaming giant undergoes a major brand refresh and strategic pivot designed to capture the next wave of digital entertainment ...