Ads may appear “where relevant” below and “integrated into” AI Mode responses as part of a test, Google says. AI Mode lets Google Search users ask a question and get an AI-generated response, with the ability to go deeper through follow-up questions and links to websites.

The News/Media Alliance took aim at Google today after the tech company's announcement at its I/O showcase that AI Mode will be rolling out to all US search users. This feature more closely integrates an AI chatbot into Google search.

Google's AI Mode, the experimental Google Search feature that lets users ask complex, multi-part questions via an AI interface, will roll out to everyone

Google's expansion of Search and Shopping ads will open new opportunities for businesses to reach users during early, discovery moments.

The tech giant announced a new AI mode for its search engine that includes a chatbot-like feature that enables users to ask questions about anything and get answers written by Google’s AI models. What it means to “Google” something might soon change dramatically.

Google is embarking on the era of AI shopping with its new AI Mode, which debuted at Google I/O 2025. Here's how this feature works.

Google also introduced its new Flow app that expands its video-generation toolset, and capped off the presentation with a demo of its new Android XR glasses. The company was also