Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws ...

What was originally a gaffe has turned into marketing gold, and offered lessons for trusting junior employees and acting fast ...

Matt Devine directs a series of spots, alongside punchy OOH ads aimed at owners navigating the challenges of growth.

Introducing People on the Move and Companies on the Move, Ad Age’s two new platforms to showcase professional achievements and company successes in both print and digital formats. People on the Move ...

Purpose marketing expert Thomas Kolster on why a Samuel L. Jackson ad for an energy company worked and an Instagram ad did ...

Advertisers are getting ready for the search giant to monetize its new AI channel, but there are challenges ahead.

AEO has skyrocketed in popularity, but critics claim that the search strategy is not all it's cracked up to be.

A guide to making the most visible commercials of the year—here are the ins and outs of production and cracking the creative ...

Randy Krallman directed a series of spots, in which Telstra repeatedly blocks threats posed by the inept Zalunians.

Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws ...

Marcela Melero, chief growth officer for personal care at Unilever, started as a food engineer, ultimately became a marketer ...

Publicis Groupe Chief Inclusion Experience Officer Renetta McCann is the recipient of Ad Age's 2025 Vanguard Award.