Staples: Easy Button Staples’ Super Bowl XXXIX commercial via Interpublic Group of Companies' McCann-Erickson New York shows how a fanciful "easy" button might simplify diaper changing, bronco busting ...

Struggling to think of ways to celebrate a 20th birthday or anniversary? For Staples, "that was easy." Staples is reviving its iconic Easy Button used in many advertising campaigns in the 2000s. The ...

FRAMINGHAM, Mass.–(BUSINESS WIRE)–In celebration of the Easy Button’s 20th anniversary, Staples is bringing back the beloved icon — a move that transcends nostalgia. First introduced in 2005, the Easy ...

Marshall Warkentin is bringing back the Easy Button, just in time for its 20th anniversary. Framingham-based Staples launched the Easy Button, and its catchphrase, “That was easy,” in 2005 to much ...

This article was produced in conjunction with Cover 1, a leading voice in making the intricacies of Buffalo Bills football digestible. Be sure to subscribe to their YouTube channel and podcast feeds.