Multivariate testing will undoubtedly generate plenty of valuable data, and the software breaks out all of those results into rich reports you can use to compare the campaigns being tested.

Multivariate testing, with its many combinations, creative needs, and more demanding implementation, is a great place for larger organizations to implement more rigorous processes. Testing helps build ...

Econsultancy study reports the majority of marketers use content management systems and A/B or multivariate testing tools for site personalization (a business is not limited to a single technology and ...

What is mobile multivariate testing? Common methods for running controlled experiments on mobile Web pages range from simple A/B testing to sophisticated mobile multivariate testing, also known as ...

It's called Einstein, the AI that Salesforce is layering throughout all its tools. Today, the company is unveiling new segmentation and multivariate testing tools driven by machine learned which ...

Data shows multivariate test is highly associated with multiple Disease Activity endpoints and is significantly superior to the top performing univariate biomarker Company’s first-of-its-kind ...

Known as multivariate testing, the new addition provides more than just an A/B test for a new bot. Developers can monitor user flows within the bot, test for bot tone (is it better to have a light ...

This work is concerned with testing the population mean vector of nonnormal high-dimensional multivariate data. Several tests for high-dimensional mean vector, based on modifying the classical ...

Furthermore, we establish new iterative schemes for testing the positive definite multivariate homogeneous forms. The efficiency and validity of new methods are illustrated by numerical examples. The ...