The power of first-party data collaboration in driving advertising effectiveness
First-party data collaboration helps advertisers and publishers enhance targeting, optimize performance and drive better ...
Marketing Dive4h
Adobe secures data collaborations between brands, publishers with new tool
Warner Bros. Discovery is the latest publisher to integrate with an offering that has been piloted by Coca-Cola and GroupM Wavemaker.
Business Wire5h
Adobe Announces General Availability of Real-Time CDP Collaboration for Brands to Jointly Drive Ad Performance in a Privacy-First Landscape
Adobe (Nasdaq:ADBE) announced the general availability of Adobe Real-Time CDP Collaboration in the U.S., a new offering that enables advertiser ...
Hosted on MSN18h
3 Ways You Can Leverage Microsoft To Make Money
Did you know that you can leverage Microsoft to make money? Microsoft is a powerhouse in the software industry; however, the ...