As an audiobook, there is no reading involved. And as a “smut” book, even less cognition. But the chain means to pique the ...

Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend ...

The inside story of how Farley and Ford marketers made a last minute change of plans, that have Ford brand now leading U.S.

After the Aug. 8, 2023, wildfires on Maui, the Valley Isle has seen a severe drop in visitors. A new marketing campaign is anticipated to help revive the tourism industry. Beachgoers dot the ...

From a new “Thirteen”-inspired campaign for Heaven by Marc Jacobs to a special Dior exhibit focusing on the art of couture, this is all the latest fashion news.

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FKA twigs has signs a global publishing deal with Kobalt; Sony Music Publishing ups Margherita Gnech to managing director of ...

The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: Klipdrift confirmed ...

Each day of the promotional week comes with a deal of the day promotion, featuring a steeper discount. This go-round, there ...

The brand and the league declined to share financial terms of their arrangement. Having a league deal means the company can use images from N.B.A. celebrations in marketing campaigns nationwide.

Dive Brief: Amazon Ads and Roku have partnered to provide advertisers with what they are claiming is the largest authenticated connected TV (CTV) footprint in the U.S., according to a press release.