News

Several news, ecommerce, food and beauty brand websites have lost 20-50 % web traffic within two weeks of June 2025 core ...
While digital ad spend surges, most news publishers are stuck at just 7–8% growth, trapped between Big Tech control and ...
Recently, DoubleVerify uncovered a massive botnet operation, codenamed ShadowBot, that spoofed over 35 million mobile devices ...
Google’s recent rollout of its AI Max update is already transforming the paid search landscape, presenting marketers with both new challenges and opportunities.
After a worrying dip, resurgent spend will be welcome news to marketers. But with cash flowing to sales promo and direct marketing, are we seeing dangerous short-termism or a paradigm shift in ...
Despite economic jitters, it secured record-setting commitments from advertisers for Milan Cortina Olympics, Super Bowl LX ...
Getting the value exchange right is key to unlocking the potential of commerce media networks. More personalized, relevant ...
With zero-click searches on the rise, CMOs should reassess GA4 data and shift how they approach attribution and audience ...
DOOHIT's platform offers a seamless, efficient, and accessible service that empowers stakeholders to effortlessly manage and ...
Narrative Entertainment has launched Frame in the UK, a fully independent, ad sales house bringing together broadcast experience and digital expertise. Frame h ...
NBCUniversal says it exceeded $7 billion in upfront sales thanks to a surge of advertiser interest in sports like the Super ...
As audience behaviour continues changing and advertising revenue shifts, news media companies like Editora Globo are ...