It all comes down to the color wheel. Purple shampoo eliminates yellow tones in blonde hair by using violet pigments to neutralize brassiness. Blue shampoo is ideal for brunettes, neutralizing orange ...

My hair is currently a gingery red. A week ago it was a deep chestnut brown. Before that, blue-black. Last year? Blonde, pink, blue, purple, and back to blonde. No, my hair hasn’t fallen out, but that ...

Summertime yearnings for warmth and freedom often translate to desires for sun-drenched hair. And this year, industry experts expect people to pair their highlights with more vibrant colors. “Summer ...

There are plenty of things to consider when it comes to choosing a hair color. Do you want a single-process or a double-process treatment? Do you need to lift your base shade over a number of ...