The Rolex Daytona, specially crafted for the Rolex 24 At Daytona class winners each year, is one of the most coveted trophies ...

The largest watch brand in the world by turnover, Rolex needs no introduction. A global luxury juggernaut, its coronet logo is one of the most widely recognized in the world. Despite production of ...

Here's everything you need to know about the 2026 Rolex 24 at Daytona, including TV channel and streaming options for the ...

The Rolex 24 is a 24-hour endurance race that ends at 1:40 p.m. Sunday. NBC aired the first 50 minutes of the Rolex 24 on Saturday. Its broadcast returns at noon Sunday for the final two hours.

Compared to those aforementioned watches, the Land-Dweller is a bargain. For the 40mm model in stainless steel, the version most buyers will likely gravitate toward, the Land-Dweller retails for ...

The King of Bollywood stepped out in Dubai in a dapper all-black ensemble, but his ultra-rare Rolex watch stole the spotlight. Here's a full breakdown. Shah Rukh Khan rang in New Year’s Eve in Dubai, ...

In this episode of the Yuki project, the team attempts to upgrade their Suzuki Cappuccino to match the performance of a Mazda ...

For more than six and a half hours through the night, the Rolex 24 remained under caution for thick fog at Daytona International Speedway.

We’re not even a week into 2026, but independent watch brand Sartory Billard is wasting no time in getting its first new model of the year up on the board. Fittingly for January, the brand’s first ...

Rolex is set to increase its watch prices by seven percent on average for 2026, according to WatchPro. The Swiss luxury watchmaker increases prices every year, as do competitors Patek and Omega. The ...

WatchPro tracks U.S. and U.K. prices for a basket of watches from 10 of the biggest Swiss watchmakers. Prices climbed by an average of 7 percent in the States and 5 percent across the pond. Rolex, ...

More than 200 drivers will represent over 30 countries at the World Center of Racing.