The question now is whether some of the public reactions the fall denim campaign produced is what American Eagle intended.

The message that “Sydney Sweeney has great genes/jeans” paired with close-up shots of her blonde hair and blue eyes in the ...

A racy, widely panned jeans campaign for American Eagle Outfitters starring “Euphoria” actress Sydney Sweeney is bringing ...

Sydney Sweeney’s latest campaign for American Eagle looks, on the surface, like a textbook win. The imagery is rich with ...

American Eagle’s fall campaign featuring Sydney Sweeney is drawing fire over a controversial play on the word “genes." ...

Author and clinical professor of marketing Marcus Collins joins MJ Lee on “Early Start” to weigh in on the backlash American ...

As controversy continues to mount around an American Eagle jeans ad starring actress Sydney Sweeney, Ted Cruz is wading into ...

"White Lotus" star Sydney Sweeney was spotted on a lake adventure with a new companion after her split from her fiancé. The ...

American Eagle’s Sydney Sweeney campaign didn’t just add $200 million to the company’s market cap overnight. It reminded us ...

The American Eagle’s “great jeans” advertising campaign with actor Sydney Sweeney facing online backlash and drawing ...