Apple shares rose in after-market trading on Thursday after the company forecast higher sales than Wall Street expected, a sign the company expects iPhone sales to recover as it rolls out artificial ...

Tim Cook is the CEO of Apple, having taken over the company in 2011 after Apple co-founder Steve Jobs fell ill with cancer. Prior to taking on the role of CEO, Cook, who joined Apple in 1998 ...

Apple CEO Tim Cook has announced that the company will unveil a new product on Wednesday, February 19. In a post on X, he ...

The Apple community has been waiting impatiently for the next iPhone SE to arrive. They might have less than a week to ...

Apple CEO Tim Cook said DeepSeek's AI models represent "innovation that drives efficiency" during an earnings call Thursday ...

Apple CEO Tim Cook is a fan of DeepSeek's innovation. When an analyst asked the executive on the earnings call about what he thinks about the AI model from China, Cook replied: “I think innovation ...

Apple also reported declining sales coming from China but according to some experts, it may be poised to benefit from a market trend sparked by a Chinese company. DeepSeek recently shocked the world ...

Apple Intelligence isn't available everywhere, but iPhone demand is stronger where the software is live, says CEO Tim Cook.

Tim Cook insists Apple Intelligence is convincing people to upgrade — even if the features are underwhelming so far.

Apple CEO Tim Cook comments on Chinese AI surprise DeepSeek, says 'innovation that drives efficiency is agood thing' as it ...