The Nissan rep said they reached out to me because of a pean I wrote to the under-appreciated driver’s side cupholder, which exists in cars like the Nissan Cube, which I think is how I ended up ...

Chris Fischer has been Nissan’s go-to guy for cupholders since 2015, when complaints about the feature impacted customer satisfaction scores.

Nissan is “rallying around innovation,” said Jon Brancheau, vice president for Nissan marketing at Nissan North America in Franklin, Tenn., as embodied by the Leaf, the mass-market electric ...

Nissan says it’s the only car company in the world that can provide excitement and innovation for everyone.

Nissan ’s “Innovation for All” ad campaign – Click above to watch video after the jump Even though Nissan’s year-over-year sales growth outpaces rivals Toyota, Honda and Hyundai, someone ...

Nissan has just rolled out a new collection of four ads under the Innovation for All banner, each focusing on the company’s commitment to new ideas, designs and products.

TOKYO (AP) — Nissan says it has developed a new way to produce high-tech auto parts that highlights the Japanese automaker’s engineering finesse, even as it faces a criminal trial in an ...

The new marketing initiative aims to showcase the strength of Nissan's product portfolio and build on 10 straight months of sales growth for the Nissan brand in the U.S. market (partially due to ...

The automaker is working to mesh the "donkeys and pulleys" generation with the "1s and 0s" generation to drive innovation in its plants.

Wouldn’t it be cool, you can almost hear Nissan brass saying, if we were cool? Maybe now is their chance. With Toyota’s recent troubles and many car buyers looking for affordable wheels that ...