Ask any association executive what keeps them up at night when it comes to membership, and you’ll almost certainly hear a version of the same answer: Generation Z. How do we reach them? What do they ...
The New York City Bar Association has launched a video series designed to engage both the public and its younger membership cohorts into current legal issues. The Law Is Ours, launched in August, uses ...
A new research report suggests that associations may be overinvested in generational differences when developing programs and products, at the expense of understanding behaviors that better drive ...
Members don’t travel just for content they could catch in a webinar; they travel for context, community, and energy. That’s where the Richmond Region brings something different to the table, with the ...
Over the summer, debates have intensified across the U.S. over the use of automated license plate readers (ALPR), specialized cameras that gather license-plate information to help law enforcement ...
Members have more ways than ever to get answers, education, and connection. They can search online, ask an AI tool, follow industry voices, join informal peer networks, or turn to vendors for ...
The most challenging thing about leadership is that doing it poorly often looks the same as doing it well. Confidence can rally the troops—unless it’s just covering up problems nobody has the nerve to ...
Time was, media relations at an association was a matter of writing press releases and media training meant some coaching of the CEO and board chair. But as the avenues for communication have ...
A new survey of CEOs and risk professionals finds that the increased use of AI has introduced inaccuracies into reporting, including cases where errors have reached the board and public-facing ...
You should make the most of your events. But you could also take some pressure off them by opening up an entirely new revenue stream through sponsored retargeting. Let’s walk through how associations ...
It hasn’t happened yet, thank goodness, but I fear at some point I’ll receive an email promoting the virtues of “associationmaxxing.” All the signs are there. An up-and-down economy that’s prompted ...
Phoenix has long been appreciated for its sunshine, resorts, and luxury amenities. But ask Lorne Edwards what meeting planners should know about the city, and he does not start with the weather.