Przegląd: Nielsen analizuje dane. Program „The Round Out” wyjaśnia, co one oznaczają. Program „The Round” firmy ...
Asian talent, stories and culture are taking center stage, and driving real engagement across U.S. audiences.
After a series of increases, February brought the first slowdown in time spent in front of TV sets in a long time. While traditional television was losing viewing time despite a stable number of ...
Auckland – March 3, 2026 – Nielsen’s New Zealand’s Biggest Ad Spenders of 2025 Report shows that Harvey Norman was New Zealand’s largest advertiser in 2025, overtaking Foodstuffs NZ as the country’s ...
ニューヨーク – 2026年2月10日 –ニールセンのビッグデータ＋パネル調査によると、2月8日（日）に開催された第60回スーパーボウルは推定1億2560万*人の視聴者を記録した。NBCが放送した第60回 ...
Sportfans richten ihren Blick auf das Jahr 2026. Dieses Jahr verspricht eines der größten Jahre in Bezug auf die weltweiten Zuschauerzahlen und das Engagement im Sport zu werden, mit dem Super Bowl LX ...
Découvrez les tendances comportementales des amateurs de sport à partir de 2025 et les informations qui alimentent le secteur afin de planifier votre stratégie de parrainage sportif en toute confiance ...
The marketing ecosystem continues to expand, offering an ever-growing set of tools, data sources, and analytics platforms designed to connect investments to measurable outcomes. Organisations are ...
La afición al fútbol en Estados Unidos está ganando impulso de cara a la Copa Mundial de la FIFA™ 2026. Y con esta creciente audiencia, los patrocinadores de marcas y los anunciantes necesitan ...
Marketing is evolving faster than ever, powered by cutting-edge tech and changing consumer habits. And marketers aren’t just keeping up—they’re leading the charge. AI is now a game-changer, with 59% ...
During June, streaming’s share of TV viewing in Mexico showed a slight increase of 0.2 percentage points compared to the previous month, accounting for 23.7% of TV viewing. Disclaimer: YUMI TV, ...
As one of the world’s biggest supporters of women’s football (soccer), PepsiCo collaborated with Nielsen to chart the global rise of the sport across audiences, participation, and brand relevance.
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