Valued at $98.4 billion by market cap, Starbucks Corporation (SBUX) is the world's largest coffeehouse chain, renowned for ...

This signals a broader shift: Consumers want more than transactions; they want participation, ownership and shared success.

While loyalty programs are popular and feel like a bargain, customers are trading their data in exchange for benefits. The ...

Starbucks store manager Megan Allison got a bachelor's degree this spring through the chain's College Achievement Program.

According to McDonald's, the revamped Snack Wrap includes one of the chain's new McCrispy Strips, which hit menus in May. In ...