Apple (NASDAQ: AAPL) CEO Tim Cook finds himself under mounting pressure as the tech giant's shares continue their downward ...

"Various actions, including... increasing the prices of its products and services" may be necessary, according to SEC filing.

In recent days, international media have been paying close attention to Apple CEO Tim Cook's warnings about the potential ...

Apple’s latest earnings showed the iPhone maker is so far choosing to eat tariff-related extra costs. But that is unlikely to last forever, especially given the company's reputation for protecting its ...